Building alliances through Country Forums at NILF 2010

We are now only a few days away from what is the eighteenth edition of our annual flagship event – the NASSCOM India Leadership Forum 2010. One of the main attractions every year, has been the country sessions, at the conference. There’s always a lot of excitement generated, on which are the countries that are participating and the opportunities that exists in these markets.

This year too, we have delegations from as many as 22 countries, participating in our annual conference. It would be worthwhile, to take a sneak preview of some of the country sessions that we have in place. Every year, and unfailingly, these sessions attract a global audience and generate a lot of interest. It is also a huge opportunity for the participants to work on collaborative efforts with these nations and further the cause of business and trade.

Meeting tables would be available at the CONNECT hall on all the conference days. The availability of the hall is listed below for your convenience. Please do make use of this meeting place and network with other delegates over your favourite MASALA TEA! Please block the meeting tables online.

Date Time
9th Feb 10 1230 – 1500 hrs
10th Feb 10 0930 – 1130 hrs

A schedule of the Country Sessions at the NASSCOM India Leadership Forum 2010 is given below for your quick reference

February 9th, 2010

Time Country Venue Topic
1430 – 1530 hrs Brazil Grand Salon Brazil as a potential Global Partner
1545 – 1645 hrs Poland Grand Salon Exploring Eastern Europe with Eastern Poland
1700 – 1800 hrs Australia Grand Salon Leveraging partnerships for Business Success: Australia- India ICT story

February 10th, 2010

Time Country Venue Topic
1000 – 1100 hrs Egypt Grand Salon Egypt: Global Service Delivery Leader of the EMEA region
1130 – 1230 hrs Germany Grand Salon Tackling Offshore Challenges in Germany
1400 – 1500 hrs UK Grand Salon UK Technology Masterclass – Making your mark in Europe’s leading digital market
1530 – 1630 hrs Colombia Grand Salon Colombia: Investment, JV and trade possibilities for world IT companies
1700 – 1800 hrs Japan Grand Salon Exploring the 2nd largest economy for partnership & business opportunities

Brazil: Brazil’s is technologically sophisticated, globally savvy, culturally aware and geographically close to the European and American markets. It is also the 8th largest economy in the world and has a strong domestic market. The country has a stronghold in more than 40 different economy sectors, that have helped the country to develop business expertise in many areas: from Banking and Financial Services to Health Care, from Aviation to Telecommunications, from Energy to Agribusiness and from Transportation to Oil and Gas.

The Brazilian Government believes in strong strategic alliances. Because of this, they are looking forward to creating new ideas and developing new ways, together with the Indian Government and NASSCOM companies, to build a mutually beneficial relationship, where new aggregated value can be created jointly to benefit the customers.

Eastern Poland: The region of Central and Eastern Europe has enormous potential in the business services sector (i.e. IT enabled Services – ITeS). This sector started developing in Poland about 8 years ago, mainly in the field of bookkeeping and finance, IT services and in R&D work. The Polish IT market is following Russia’s, the second largest market in Central and Eastern Europe. Poland’s main advantage lies in its favourable investment climate. Currently in Poland there are 12 large academic centres and over 2 million students speaking many European and non-European languages.

Australia: Australia and India have much to gain through trade and co-operation at all levels. Australia’s ICT industry has a high international focus through global sales, investment, and partnerships. It is a regional centre for the delivery of ICT products and services into American, European and Asian markets, with home grown capability complemented by the presence of transnational ICT and consultancy firms. The ICT industry is estimated to be around 65 Bn US$ and the fifth largest ICT market in the Asia-Pacific region after Japan, China, India and Korea. According to IDC, Australia is forecasted to gain 23% share of the Asia Pacific IT services market by 2010.

Egypt: Egypt has all the makings of a leading offshoring and outsourcing location. An abundance of technically skilled and uniquely multilingual talent pool, low cost of operation, a reliable and scalable infrastructure, supportive and substantial ongoing government investment, have all contributed to Egypt’s position as Number One in the outsourcing and offshoring industry, based out of the EMEA region. In the latest A.T. Kearney Global Services Location Index, Egypt has been ranked number six, bypassing the Philippines, Morocco, and Poland. This country, is well on the way to achieving its vision, and be recognized amongst the top five global outsourcing and offshoring destination for the world’s leading brands. Companies operating in Egypt can benefit from some of the world’s lowest telecom costs with ready access to VoIP, at competitive global rates, paving way for the country to become one of the world’s most attractive locations.

Germany: With annual sales of more than EUR 2 trillion in goods and services, Germany is the world’s third largest economy. Accounting for 20 percent of the EU’s GDP, it is also the engine driving Europe’s economy. Indian ITES companies such as TCS, Infosys, Wipro, Mahindra Satyam, MindTree and many others have discovered Germany quite some time ago. They are working successfully for large and medium German clients and have acquired businesses and parts of businesses in Germany, over the last few years.

At the same time, German IT companies such as SAP, T-Systems, SQS AG, ABAS AG and others have discovered India and have set up their operations here. Form a business perspective, there is a lot of opportunity when Indian and German companies collaborate. German technology companies can bring their existing clients in Europe and Indian IT companies can leverage existing projects with an offshore element. The session “Doing business in Germany” will elaborate on these and other opportunities for Indian technology companies in Central Europe.

UK: What more can one say about opportunities in UK, which is not common knowledge. Second only to the US, it still beckons the Indian IT professionals. Most Indian ICT companies already have a presence in the UK, but are also they making the most out of their UK operations. Some of the questions which would be answered are – How can UK Trade and Investment help entrepreneurs grow their business in the UK and beyond? What are the specific opportunities on the horizon, and how can companies access these? How can companies be part of UK’s new vision for Digital Britain?

At the event, the Chief Information Officer of Her Majesty’s Government, industry experts from the UK and Indian companies already established in UK, will share insights on how best to succeed in the UK and access key initiatives at the forefront of transformational IT.

Columbia: Colombia, is the fourth strongest IT market – with the highest growth projection in Latin America for 2009. As part of the ongoing Productive Transformation Policy, supported by the government there, both Outsourcing & BPO and IT Services and Software industry has got a tremendous boost. Some of the factors that have worked for Columbia are: Quality and availability of human resources, Infrastructure, competitive operation costs, strategic location and the regulatory framework conducive for growth of this industry.

Japan: Japanese IT services market at USD 108 billion is the world’s second largest after the US. Today, Japan constitutes less than two per cent of the IT services exports from India. Penetrating the second biggest IT services market in the world continues to be a challenge for the Indian IT companies. Indian companies looking to de-risk themselves from dependence on a single market have long tried to establish themselves in this market, but with nominal success. With its large technically qualified manpower base and IT service delivery expertise, India definitely has a big role to play as the aging Japanese economy makes choices to stay competitive in global markets. This session would offer strive to bring out the key opportunities for Indian IT companies and the potential strategies to play a major role in the Japanese market.

Look forward to meeting you at the Country Sessions.

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